Privacy policy

Last Updated: July 3, 2026

Autumn Field Nursery Base operates this store and website, including all related information, content, features, tools, products, and services, with the aim of providing you (the customer) a carefully curated shopping experience (hereinafter referred to as the "Service"). Autumn Field Nursery Base is powered by Shopify, enabling us to provide the Service to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make purchases or other transactions through the Service, or otherwise communicate with us. In the event of any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy shall prevail with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing the Service, you confirm that you have read this Privacy Policy and understand how your information is collected, used, and disclosed as described herein.

Personal Information We Collect or Process

When we use the term "personal information," we refer to information that identifies you or another person, or that can reasonably be associated with you or another person. Personal information does not include anonymously collected or de-identified information, meaning information that cannot be used to identify you or be reasonably associated with you. Depending on how you use the Service, your country of residence, and what applicable law permits or requires, we may collect or process the following categories of personal information, including inferences derived from such information:

• Contact Information — includes your name, address, billing address, shipping address, phone number, and email address.
• Financial Information — includes credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, payment methods, payment confirmations, and other payment details.
• Account Information — includes your username, password, security questions, preferences, and general settings.
• Transaction Information — includes products you browse, add to cart, add to wishlist, or purchase, return, exchange, or cancel, as well as historical transaction records.
• Communication Records — includes information you provide when contacting us, such as content submitted through customer support inquiries.
• Device Information — includes information about your device, browser, or network connection, your IP address, and other unique identifiers.
• Usage Information — includes information related to your use of the Service, including how and when you use or browse the Service.

Sources of Personal Information

We may collect personal information from the following sources:

• Collected Directly from You — including when you create an account, access or use the Service, contact us, or otherwise provide personal information to us;
• Collected Automatically Through the Service — including information collected from your device when you use our products or services or visit our website, as well as information obtained through the use of cookies and similar technologies;
• From Our Service Providers — including when we engage them to provide specific technologies and collect or process your personal information on our behalf;
• From Our Partners or Other Third Parties.

How We Use Your Personal Information

Depending on how you interact with us or the services you use, we may use personal information for the following purposes:

• To Provide, Customize, and Improve the Service. We use your personal information to provide the Service, including fulfilling contracts with you; processing payments; shipping orders; remembering your preferences and items of interest; sending account-related notifications; processing purchases, returns, exchanges, or other transactions; creating, maintaining, and otherwise managing your account; arranging shipping; assisting with any returns or exchanges; supporting comments; and delivering a personalized shopping experience, such as recommending products related to your purchase history. This may include using your personal information to better customize and improve the Service.
• Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional communications via email, SMS, or postal mail, and displaying online advertisements for products or services on the Service or other websites based on your previous purchases or items added to your cart and your other activities on the Service.
• Security and Fraud Prevention. We use your personal information to verify your account; provide a secure payment and shopping experience; detect, investigate, or take action regarding possible fraudulent, illegal, dangerous, or malicious activity; protect public safety; and maintain the security of our Service. If you choose to use the Service and register an account, you are responsible for safeguarding your account credentials. We strongly recommend that you do not share your username, password, or other access details with others.
• Communicating with You. We use your personal information to provide you with customer support, respond to your needs, deliver efficient service, and maintain our business relationship.
• Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to address or investigate potential violations of our terms or policies.

How We Disclose Personal Information

Under certain circumstances, we may disclose your personal information to third parties within the scope of this Privacy Policy for legitimate purposes. Such circumstances may include:

• Disclosure to Shopify, vendors, and other third parties that provide services on our behalf (such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
• Disclosure to business and marketing partners for the purpose of providing marketing services and delivering advertisements to you. For example, we collaborate with third-party services through Shopify to support personalized advertising based on your online activities across different merchants and websites. Our business and marketing partners use your information in accordance with their respective privacy notices. Depending on your country of residence, you may have the right to opt out of our sharing of your information for targeted advertising and marketing based on your online activities across different merchants and websites. To exercise your right to opt out of such use of your information, please click here.
• When you direct, request, or otherwise consent to our disclosure of specific information to third parties, such as for product shipping, or through your use of social media widgets or login integrations.
• Disclosure within our affiliates or corporate group.
• In connection with business transactions such as a merger or bankruptcy, to comply with any applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce any applicable terms of service or policies, and to protect or defend the Service, our rights, and the rights of our users or others.

Our Relationship with Shopify

The Service is hosted by Shopify, which collects and processes personal information about your access to and use of the Service in order to provide and improve the Service for you. Information you submit to the Service will be transferred to and shared with Shopify and may be transferred to third parties located outside your country of residence in order to provide and improve the Service. In addition, to help protect, develop, and improve our business, we use certain Shopify enhanced features that integrate data and information obtained from your interactions with our store, other merchants, and Shopify. To provide these enhanced features, Shopify may use the personal information we collect about your interactions with our store, other merchants, and Shopify. In these cases, Shopify is responsible for processing your personal information, including responding to your requests to exercise your rights with respect to your personal information for the purposes described above. For more information about how Shopify uses your personal information and any rights you may have, please visit the Shopify Consumer Privacy Policy. Depending on your country of residence, you may exercise certain rights regarding your personal information through the Shopify Privacy Portal.

Third-Party Websites and Links

The Service may provide links to websites or other online platforms operated by third parties. If you visit websites that are not affiliated with or controlled by us, please be sure to review their privacy and security policies and other terms of service. We do not guarantee or take responsibility for the privacy or security of such websites, including the accuracy, completeness, or reliability of their information. Information you provide on public or semi-public platforms, including information you share on third-party social networking platforms, may also be viewable by other users of the Service and/or users of those third-party platforms, and our or third parties' use of such information is not restricted. The mere fact that we provide such links does not in itself constitute endorsement of the content of such platforms or their owners or operators, unless otherwise stated in the Service.

Children's Data

The Service is not intended for children, and we do not knowingly collect any personal information from minors in your jurisdiction. If you are a parent or guardian and discover that your child has provided personal information to us, you may contact us using the contact information provided below to request deletion of the relevant information. As of the effective date of this Privacy Policy, to the best of our knowledge, we have not "shared" or "sold" (as defined under applicable law) the personal information of minors under the age of 16.

Information Security and Retention

Please note that no security measures are infallible or impenetrable, and we cannot guarantee "absolute security." Additionally, any information you send to us may not be secure during transmission. We recommend that you do not send sensitive or confidential information to us through unsecured channels.

How long your personal information is retained depends on various factors, such as whether the information is needed to maintain your account, provide services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on your country of residence, you may have some or all of the following rights with respect to your personal information. However, these rights are not absolute and may apply only in certain circumstances, and we may, in certain cases permitted by law, decline your request.

• Right to Access/Know. You have the right to request access to the personal information we hold about you.
• Right to Deletion. You may have the right to request that we delete the personal information we maintain about you.
• Right to Correction. You may have the right to request that we correct inaccurate personal information we maintain about you.
• Right to Portability. In certain circumstances and subject to certain exceptions, you may have the right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party.
• Right to Opt Out of Sale or Sharing of Targeted Advertising. Depending on your country of residence, you may have the right to opt out of the "sale" or "sharing" of your personal information, or to object to our processing of your personal information for purposes of "targeted advertising" (as defined under applicable privacy laws). To exercise your right to opt out of such use of your information, please click here. Please note that if you visit our website with the Global Privacy Control opt-out preference signal enabled, depending on your location, we will automatically treat this as a request to opt out for the device and browser you use to visit the website. If we are able to associate the device sending the signal with a Shopify account, the opt-out request will also apply to that account. For more information about Global Privacy Control, visit https://globalprivacycontrol.org/. Except for Global Privacy Control, we do not recognize other "Do Not Track" signals that your web browser or device may send.
• Managing Communication Preferences. We may send you promotional emails, and you may unsubscribe from such messages at any time through the unsubscribe option included in our emails. If you opt out, we may still send you non-promotional emails, such as notifications related to your account or orders.

You may contact us through the contact information provided below or through the methods indicated in the Service to exercise any of the rights described above. For more information about how Shopify uses your personal information and any rights you may have (including rights related to data processed by Shopify), please visit: https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of the rights described above. As permitted or required by applicable law, we may need to verify your identity before processing your request. Under applicable law, you may designate an authorized agent to submit a request on your behalf. Before accepting a request from an agent, we will require the agent to provide proof of your authorization for them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner within the timeframe prescribed by applicable law.

Complaints

If you have any concerns about how we handle your personal information, please contact us using the contact information provided below. Depending on your country of residence, you may have the right to appeal our decision by contacting us using the contact information provided below or by filing a complaint with your local data protection supervisory authority. If you are located in the European Economic Area, for a list of data protection supervisory authorities, please click here.

International Transfers

Please note that we may transfer, store, and process your personal information outside of your country of residence.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will use recognized data transfer mechanisms unless the destination country has been determined to provide an adequate level of data protection, such as the Standard Contractual Clauses issued by the European Commission or any equivalent contract issued by the relevant competent authority of the United Kingdom.

Changes to This Privacy Policy

This Privacy Policy may be updated from time to time to reflect changes in our privacy practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last Updated" date, and provide notice as required by applicable law.

Contact Information

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any rights you may have, please call +8618627100706, send an email to shawn@virturaintl.com or contact us at Autumn Field Nursery Base, 湖北省武汉市江夏区江夏大道88号 一期6-1-2204 武汉, 430020 Hubei, China. Under applicable data protection law, we are the data controller of your personal information.